#WIX.COM LOGO MAKER HOW TO#

You can change the colours either by choosing from a range of evocatively named palettes like Acai Kick, Autumn Leaves and Baby Flamingo or by going into the individual sections for text, icon etc. When I clicked 'replace icon' the first options in the 'suggested' field were also relevant to the industry.Īll of the logo designs can be customised if you click on them, and the customisation options are really quite broad. Crowns of various forms were as present as ever – regal headwear does seem to be popular among logo makers – but I also got flowers, lips and faces. The same applied when I tested the Wix Logo Maker again for a cosmetics brand. The results were at least partly relevant to my business (although I'd be terrified of entering a bar that had a broken bottle as its logo). So in the case of my fictional bar, Wix proposed logos that variously featured pint jugs, hops, beer taps and, okay, and a few random camels, crowns, windmills and what appeared to be a bowl of soup. Wix's approach might seem a bit random at first, but the positive side is that at least some of the results are influenced by what you chose as your type of business. Wix, on the other hand, jumps straight in, throwing up all kinds of icons in the initial results. Tailor Brands' logo maker invites you to choose an icon for your business upfront before you get to the results. The icons proposed were all quite different too.

#WIX.COM LOGO MAKER HOW TO#

In our guide to how to design a logo, we recommend logo designers start without colour to avoid distracting a client from the logo's form and generating an immediate negative if they don't like the hue, which is the reaction I tend to have with the results on many logo makers. It makes sense that logo makers want to streamline the questions section and get you to the choosing part as quickly as possible, but it always surprises me that they don't tend to ask about colour preferences upfront, even if you can modify all the colours later. The fact that the results are so strikingly varied may increase the chances that the algorithm hits on something you like, but it produces some strange suggestions. Do windmills have some kind of hipster connotation that I'm not familiar with? I found it difficult to identify a clear link between them and the 'look & feel' I'd asked for. Even when I chose only chose one 'look & feel', I was offered a very wide array of different styles. With there being so few questions to get started with the Wix logo maker, it's perhaps not surprising how varied the initial results can be. But the Wix interface is almost too streamlined in this sense – your only options are to click on a logo to customise it, to click 'load more' or to 'replace icon', the latter option opening up an extensive collection of icons that you can choose to apply in your logo. One of the Wix logo maker's main rivals, Tailor Brands, has a nice way around this, saving all of the logos that you look at so you can find them again if you have second thoughts and want to go back to them.

I refreshed several times to see if I could find it again, but alas that option was lost in the depths of the algorithm. The results, or at least the order of the results, appeared to vary each time I tried, which offers some confidence that you're not seeing exactly the same selection as everyone else who selects the same options, though that did cause me a problem when I made the mistake of refreshing my browser in the middle of a session, since it meant that I lost a design I'd spotted that I though had some potential.

On the next page, you're shown a quite varied selection of logo proposals, and the list will keep growing if you click 'more'. That's all you need to do to get started. All of these stages can also be skipped altogether, but that's going to give you a lot of very generic results to wade through in order to find a logo design that you like. I found it a little hard to choose a preferred option in some cases and relate it to my fictional business, but you can click 'I don't like either of them' when that's the case. The next stage in the process aims to get a sense of your personal tastes by asking you to choose which logo design you prefer out of several pairs.

Wix.com logo maker